
The clarity of your vision is what drives your success.

The Power Scale Series is an online course designed to help business owners lacking structure identify their purpose, mission, and values.
TGive meaning and impact to your business by creating a strong vision and strategic direction that will not only inspire you and your team but help you guide them along the right path as your business grows over time.
The course is divided into three lessons with easy exercises to help you put your learnings into practice as you follow along.

Why is this relevant for my business?
Having a clearly defined purpose, mission, and set of values that resonate with your business will help you:

What you’ll learn during the Power Scale Series:

Your purpose is the fundamental guideline that shapes the strategic direction of your organisation. You need to be very clear on your purpose to be able to scale a successful business.
In this workshop, Kerwin walks you through the steps that will help you create and formulate your business’s purpose and its guiding principles.




Your mission is the blueprint for where you want to go and how you are going to get there. It’s the commercialisation of your purpose into achievable targets.
In this workshop, Kerwin walks you through steps to define your mission – helping you outline what it is that you want to do and the numbers associated with this.




Your values are the building blocks that fit together to align your culture and drive performance. These values are critical as we look at them as motives for achieving your mission and purpose.
This workshop takes a step-by-step approach to help you create 10 value statements for your organisation. You will deep dive into your company’s value from not just an aspirational perspective, but as the things you genuinely care about and live by each day.
What’s included in this course?





About your instructor
As one of Australia’s top leading business strategists helping business owners succeed for over a decade, Kerwin has consulted in 11 countries over 154 different industries and taught over 100,000 people all over the world through his seminars and workshops. To date, Kerwin has helped his clients make well in excess of hundreds of millions of dollars.
He specialises in educating and training owners to identify, plan and manage their marketing, sales and strategic planning in order to grow businesses fast. Kerwin provides the tools, strategies and tactics to accelerate growth and overcome any obstacles owners encounter on the journey as an entrepreneur.
The Power Scale Series
By Kerwin Rae, Founder and CEO of Business Mastery International and Kerwin Rae enterprises