What do you think is the number one reward that most people, when they get it, they actually enjoy it more than any other reward? Social recognition.
Social proof, as far as I’m concerned, is probably one of the most powerful tools in your arsenal when it comes to sales and marketing.
There’s something I’ve been pondering today that I think would be worthwhile and valuable to everyone – it’s the social revolution.
It all comes down to content. It’s not how long the story is, it’s your ability to communicate it in an engaging way. You know, if you’ve got someone’s attention, if you’ve got their interest, the way that you then essentially create a hypnotic environment is getting into the detail.