In order for you to hit that next level. In order for you to grow your business, the fact remains that you must be willing to grow. And growth equals discomfort.

And when you experience discomfort, your instincts will determine what you do because your primal instincts will be driven to protect you and go, “Discomfort is bad”.

Long periods of discomfort, really bad.

One of the things we must learn to do in stressful situations is ‘regulate’. Which is to learn how to regulate stress and emotions when it comes up in a healthy way that enables us to keep moving forward in the right direction.

And this is the important thing, we would be so much healthier as human beings if we stopped trying to run away from our shit. If we stop trying to run away from our baggage. It would be so much healthier if we just learned how to regulate.

And for some of us, it started as simply as every time we cried as a baby we got picked up. So as a result we never learnt to regulate. Because when a child cries it’s emotional. If  a child doesn’t learn to regulate it’s emotion at that level, then the chances are they’re going to take that into their life.

To grow your business you must be willing to grow. And growth equals discomfort.

To grow your business you must be willing to grow. And growth equals discomfort.

So every time they get upset or they get emotional, they’re not going to learn how to process it themselves, they’re going to try to go to someone else and say, “Can you hold me? Can you pick me up? Can you rock me back to sleep because I feel really upset”.

And I think one of the biggest challenges we face as an entrepreneurial country, as an entrepreneurial world, is learning that when the shit happens, and it’s gonna happen because you’re in business and the probability of shit happening when you’re in business is about a hundred fold increased to when you’re in a job, is we must learn how to regulate because it’s in the moments of regulation that the lessons are acquired to have substantial growth.

Personally, mentally, emotionally and also financially and in business, as well.

I have it on very good authority that discomfort in business won’t kill you.

I have it on very good authority that discomfort in business won’t kill you.

So, there are some of you that aren’t growing your business because the discomfort of change is such a threat to you that you would rather wallow in mediocrity than soar to success because you’re afraid that that discomfort is terminal.

Now, I have it on very good authority that discomfort in business won’t kill you. But it will make you a lot stronger.

Discomfort is good.

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Kerwin Rae

Kerwin Rae

Fast Growth Business Specialist and Educator at Business Mastery Pty Ltd
Kerwin Rae is a businessman, investor, strategic advisor, author and international speaker. He has studied and observed the psychology of influence for well over a decade now and is considered an expert on influencing human behaviour and how it relates to sales, marketing, fast growth business principles, leadership and personal transformation.
Snapchat: @KerwinRae
Kerwin Rae

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